William Moore is recognized as an arts, culture, and heritage advocate, planner, and strategist. William’s passion for the arts focuses on the arts telling the « authentic » stories of a « place » and, as well, the remarkable economic opportunity the arts can bring to cities, towns, and regions. His company, SOLUTIONS ink, specializes in strategic planning and communications management. Solutions’ consulting services include marketing and communications strategy and design, as well as strategic planning and policy development. William Moore’s awards and recognition include Ontario Museums Association, Lifetime Achievement Award; Canadian Museums Association, Arts Administrator Award of Excellence; the University of Toronto, Entrepreneurship in the Arts Award, and; three Ontario Lieutenant Governor’s Award for the Arts.