Aga Khan Museum – RFP: Performing Arts Program Assessment

Summary

1. Introduction:
The Aga Khan Museum (AKM), an institution dedicated to showcasing the diverse cultures of the Muslim world, is seeking proposals from qualified consultants or firms to conduct a comprehensive assessment of its performing arts program. This assessment aims to evaluate the current program’s effectiveness, understand the evolving audience, and provide recommendations for adaptation in a post-pandemic world.

2.Project Scope:
The scope of this project includes:

Performing Arts Program Assessment:
• Evaluate AKM’s current performing arts program, including its scope, content, and delivery.
• Conduct a comparative analysis with similar programs at other cultural institutions.

Understanding the Evolving Audience:
• Investigate the shifts in audience preferences and behaviors in a post-pandemic context.
• Analyze audience feedback and engagement data.

Industry-Wide Analysis & AKM Recommendations:
• Examine how performing arts business models have adapted to meet changing audience needs and demands.
• Provide concrete recommendations for adapting AKM’s programming practices and business model.

Market Opportunities/Strategic Plan
• Thoroughly investigate the current Canadian / GTA arts and culture landscape to uncover unexplored market opportunities.
• To unveil untapped potential focus should be on identifying unique offerings and niches that Aga Khan Museum can provide, differentiating it from others. Investigate the current landscape and assess where gaps exist in the market that AKM can strategically fill to enhance its value and appeal.

3. Submission Requirements
Interested consultants or firms are requested to provide the following:
• A detailed proposal outlining your approach to the assessment, including methodologies and tools to be used.
• Information about your team’s qualifications and experience in assessing and advising cultural institutions.
• A proposed timeline for the project.
• A detailed budget, including all associated costs.
• Single page résumés for each of the Contractor’s Sub-contractors if relevant