ACCA Consultant

Tim Crouch


Company Name

The Arts Firm





Business Phone

(416) 999-6097

Consulting Goals

I wish to strengthen the arts and culture sector in Canada and ensure its relevancy in today's world. I come to the table with experience in marketing, communications, outreach, and operations (project management) from some of Canada's top groups, including Tafelmusik Baroque Orchestra, Soundstreams, and the JUNO Awards.

Your Experience

Over the past two years, I have consulted with the following groups. Toronto Bach Festival (Marketing Strategist), Orchestras Canada partnership (promotions for online courses), monstrARTity (project lead and marketing expert), Thirteen Strings Orchestra (marketing and project lead), Screen Composers Guild of Canada (promotions for, Canadian Art Song Project (project lead, manager), Confluence Concerts (marketing strategy).

Biographical Info

Tim Crouch is a highly motivated and energetic arts and culture administrator, with experience in marketing, sales, communications, and general management of both large and small classical music organizations. Passionate about problem-solving issues facing arts and culture organizations in Canadian communities, and creating structures and processes to make visions become a reality. He also believes in instilling a sense of entrepreneurialism in all artists. He has worked with engaging new audiences and managing the in-house record label at Tafelmusik, developing branding and digital communication strategies at Soundstreams, and been Chair of the Board at Musicworks Magazine. He is also co-chair of the Classical Nomination’s Committee at the JUNOs. As a consultant specializing in operations and marketing, he works with organizations including the Bloor Street Culture Corridor. He is currently the Strategic Planner with Kawartha Art Gallery, and sits on the Board for Guild Festival Theatre. He holds a Masters in Flute Performance from the University of Toronto, and his favourite place to be is reading a good book on a dock. Tim is delighted to be a Director at The Arts Firm, where he specializes in marketing, operations, and project management.

Year consulting practice established


Primary Clients

Cultural Not-For-Profit, Arts Service Organizations, Festivals / presenters

Consulting Specialization

Advocacy, Arts education, Audience development / engagement, Digital, General / operational management, Marketing / social media / communications, Project management, Public art

Frequent Disciplines

Performing arts, Visual arts and crafts, Multi-disciplinary